- Pakistan has roughly 117 million internet users (117,000,000 people) — about 45.9% of the population and rank #7 globally.
- The apps people open most: WhatsApp, Viber, Signal, Facebook. They cover Messaging, Social, Video, Shopping, Payments, Mobility, Food, News, Music, Travel, Tools, Classifieds, Cloud storage, AI assistants, Learning, Health, Parcels, Maps, Gaming, Reading, Banking and more.
- The one to know first: WhatsApp — The most widely used messenger on earth.
Pakistan in numbers
2025–2026- Internet users
- 117 million117,000,000 · #7
- Penetration
- 45.9%#172
- Population
- 255 million255,000,000 · #5
- GDP
- $372B#44
- GDP growth
- +3.1%#116
- GDP per person
- $1,458#185
- Land area
- 881.9k km²#34
- Capital
- Islamabad
- Region
- Asia
- Official languages
- Urdu (national), English (official)
How Pakistan goes online
Pakistan has 117 million people online but only about 54% penetration — most of them on mobile broadband. Social platforms are huge, e-commerce is still young, and Easypaisa and JazzCash reach the unbanked through corner-shop agents.
Around 45.9%. With a population of about 255 million and 117 million online, roughly 138 million people are still offline — mostly because of rural coverage, device cost and age.
All 74 apps below are grouped by category.
What people actually use
74 Most-used appsWebsites people in Pakistan actually use
21The 21 sites locals open most often — news, shopping, search, banking and government services. Every link goes to the official site.
Nearby and similar markets
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Frequently asked questions
6 Q&AHow many people in Pakistan are online?
About 117 million (117,000,000 people). That works out to roughly 45.9% of the population, which puts Pakistan at #7 in the world for total internet users. Figures come from DataReportal’s Digital 2026, which draws on ITU and national statistics.
Which apps do people in Pakistan use most?
Mostly WhatsApp, Viber, Signal, Facebook — they cover Messaging, Social, Video, Shopping, Payments, Mobility, Food, News, Music, Travel, Tools, Classifieds, Cloud storage, AI assistants, Learning, Health, Parcels, Maps, Gaming, Reading, Banking. The full list, grouped by category, is further down this page.
What is the leading Messaging app in Pakistan?
WhatsApp, Viber, Signal dominate this space. The best-known is WhatsApp — The most widely used messenger on earth.
How high is internet penetration in Pakistan?
Around 45.9%. With a population of about 255 million and 117 million online, roughly 138 million people are still offline — mostly because of rural coverage, device cost and age.
Where do these app facts come from?
Usage figures come from DataReportal’s Digital 2026 (Kepios, based on ITU and national statistics); app details come from each product’s official site. Updated 2026-11-12.
Which websites are most popular in Pakistan?
The everyday ones are Google Pakistan, Jang, Geo News, plus the other 21 sites listed above. They cover news, shopping, search, banking and official paperwork, and every link points to the official site.
Sources
Updated 2026-11-12- DataReportal — Digital 2026
- ITU — Statistics
- Official product sites
World Sites & Apps. “Pakistan: internet and everyday apps”. 2026. https://abcvv.com/c/pk-en.html